AppDirect Blog

AppDirect has been named one of Canada's Healthiest Workplaces for 2026. This recognition is a proud moment for AppDirect, reflecting the company's deep commitment to creating an environment where every employee can thrive. Learn more about the award and AppDirect's people-first initiatives that made it possible.

AppDirect’s new Director of Provider Management is driving growth and innovation for technology vendors. Learn how this leadership hire strengthens technology vendor success and expands multi-channel opportunities across the ecommerce marketplace.

Meet the AppDirect team at Channel Partners 2026. Discover how advisors and providers are scaling faster through unified lifecycle management, AI-powered sales tools, and the industry’s largest multi-category technology catalog—all from one platform.

Choosing whether to build software internally or purchase an existing solution has long been a key decision for businesses. Today, the rise of AI and vibe coding to create software makes this choice increasingly complex. This article delves into these developments, with practical advice for technology decision-making.

Successful products aren’t born from guesswork or competitor analysis—they come from deep, relentless engagement with real customers. The toughest customers push you to build better solutions, turning friction into trust and growth. Embracing customer feedback at every stage is the key to product success and long-term market leadership.

“Mobility is still one of the biggest unmanaged expenses out there, and one that customers need to get under control,” according to AppDirect’s Rob Seemann. This article offers advisors concrete solutions for the top mobility pain points plaguing their customers in 2026.